What you need to know

  • Apple CEO Tim Cook has responded to pleas to add RCS support to the iPhone.
  • Cook said iPhone users aren’t asking for it, so the company has currently no plans to support RCS on iMessage.
  • His response came just a month after Google launched a campaign to compel Apple to adopt RCS.

Google has been pressuring Apple to adopt Rich Communication Services (RCS), but the request seems to have fallen on deaf ears, as Tim Cook has rebuffed the idea of adding the standard to the iPhone.

During the 2022 Code Conference, Cook suggested that Apple does not intend to bring RCS support to iMessage anytime soon in response to Vox Media’s LiQuan Hunt, who asked about how Apple could improve communication between iPhone and Android users (via The Verge (opens in new tab)).